Portfolio
Content & Data
Analysis / consulting
CONTENT STRATEGY & CREATION
Content consultancy and development: Planning, creation and optimisation of multimedia content for DMOs, mountain railways, leisure operators, consistent, communication planning in the digital space.
SMART TOURISM DATA
Advice on data collection, enrichment and activation, visitor management, visitor flow analysis, data interpretation and tourism policy recommendations.
Planning / Tactic
SEO & CONTENT-OPTIMISATION
Website audits, ranking checks, keyword research & needs and gap analysis. Based on this, digital content optimisation including search engine positioning alignment.
CRM & MARKETING AUTOMATION
Consulting on CRM implementations, customer retention models, loyalty systems, lead management, design including targeting & content support.
Production / Realisation
SOCIAL MEDIA FULL SERVICE
Full social media support and expertise, from concept to implementation, strategic planning, content creation, community management, monitoring and analysis of performance metrics.
ANALYTICS, CONSENT & REPORTING
Advising tourism stakeholders on requirements and implementation: from consent management and tracking to visualising complex data in intuitive dashboards.
